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What role do online reviews and ratings play in Bank choice?

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Get a glimpse into the mind of your potential customer with a new set of findings from My Marketing Director’s primary research team.

  • How important are online reviews in choosing a new bank or credit union?

  • Does having few or no online reviews for your branches cost you new customers?

  • Are online reviews as important as recommendations from friends or family?

 

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Discover the important role online reviews play in customers switching to a new bank or credit union.

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