Learn. Grow. Repeat.

If you hate being on camera, you’re not alone. Many people get freaked out when there’s a camera staring back at them, but there are ways to overcome the anxiety that the camera can cause.

Being on camera isn’t easy. Figuring out what to say on camera can cause serious anxiety. People often ask, “what should I say?” Here are some tips to help you find your voice.

What’s the ideal length for videos promoting your products or services? The answer depends on how you’ll use the video. We advise clients to keep three points in mind when creating video.

Vertical and horizontal orientations can both be valuable when shooting video. Choosing the right option depends on your setup and the goals you have for the finished video.

Video is one of the most powerful advertising tools available. The popularity of sites like YouTube and Facebook are driven by snackable video content that can deliver your message in as little as six seconds.

In its early stages, some people referred to LinkedIn as “Facebook for professionals.” A lot has changed since then, and LinkedIn is a great platform for accomplishing some of your business’s key objectives.

Photography is a great tool for social media users. How many times have you seen someone post a picture of their meal, or share a selfie? Probably enough times to make you feel nauseous.

What could you do if you could own 1 hour of a potential customer’s time every day? It probably wouldn’t take long to either build a meaningful relationship with that customer or drive them away forever.

Most advertisers would agree that there is a ton of influence to be gained on social media. We already know that over 90% of brands are using social media to drive decisions and build relationships with customers. But how, when and where should advertisers use social media?

It’s hard to expect customers to buy your products if they don’t know you exist. Every business must invest in advertising campaigns that build awareness and keep their brand on the radar of in-market and out-of-market customers alike.

Getting in front of them with your company’s message during their downtime is a great way to do it, but traditional advertising messages aren’t always effective. That’s where digital advertising comes in.

A staggering 366 million new users joined social media sites last year. That’s more than 1 million new users per day! Wouldn’t it be great if you could put your business in front of them? Even if you only gained the attention of a small percentage of them, your business would still see a big uptick.

Many businesses feel that they’re doing all they can to reach prospective customers through traditional media like newspaper, radio and TV advertising. While these media types certainly have their place in a complete marketing campaign, there’s another avenue that fits small budgets and lives at the forefront of technological advancements.